https://www.heardcomms.ca/blog daily 0.75 2020-05-18 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1555256593302-1X2Q95AVU7X47AIA3TNU/image-asset.jpeg Blog about planning and executing launches https://www.heardcomms.ca/blog/achieving-audience-attention monthly 0.5 2019-06-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1555256370613-IY5JA457VHF0211SEOIO/Getting+a+the+attention+of+a+dog.jpg Blog about planning and executing launches - Achieving Audience Attention Achieving Audience Attention https://www.heardcomms.ca/blog/making-your-splash-big-enough monthly 0.5 2019-06-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1555256819860-DYQGZPJWW0786ZN5KO6L/My+dog+about+to+make+a+big+splash.jpg Blog about planning and executing launches - Making Your Splash Big Enough Making Your Splash Big Enough https://www.heardcomms.ca/blog/why-i-dont-support-contests monthly 0.5 2019-06-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1555282482959-KN436SJH3ZM4URRGG8Z8/Contests+and+Giveaways.jpg Blog about planning and executing launches - My 2 Minute Argument Against Contests My 2 Minute Argument Against Contests https://www.heardcomms.ca/blog/creating-a-niche-through-giving monthly 0.5 2019-06-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1555594059296-4FAYVC5XMEU59AANPMZ4/DurhamDistillery+and+Charitable+Giving.jpg Blog about planning and executing launches - Creating a Niche Through Giving Creating a Niche Through Giving https://www.heardcomms.ca/blog/sustaining-launch-campaigns monthly 0.5 2019-06-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1555594966283-AAY6I5NA6EZO3YOVNW98/Plan+for+the+road+ahead.jpg Blog about planning and executing launches - Importance of Sustaining Launch Campaigns Importance of Sustaining Launch Campaigns https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1556123931128-I8GVRKH03OKLYEWTBUPS/Floating+Car.jpg Blog about planning and executing launches - Importance of Sustaining Launch Campaigns https://www.heardcomms.ca/blog/how-to-launch-after-a-budget-cut monthly 0.5 2019-06-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1556304293408-M0O7G03TRTDONVTC3JBO/My+budget+got+a+haircut.jpg Blog about planning and executing launches - How to Launch After a Budget Cut How to Launch After a Budget Cut https://www.heardcomms.ca/blog/picking-core-messages monthly 0.5 2019-06-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1556904636138-GOWZTAVZ8WUFONVUCNC9/Getting+to+the+core+message.jpg Blog about planning and executing launches - Picking Core Messages Picking Core Messages https://www.heardcomms.ca/blog/properly-setting-launch-objectives monthly 0.5 2019-06-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1556911002690-3E37JYHGC6JPQ2TBZGRD/Must+ask+why+launch.jpg Blog about planning and executing launches - Have You Set the Right Objectives? Have You Set the Right Objectives? https://www.heardcomms.ca/blog/why-i-return-hangers-to-the-dry-cleaner monthly 0.5 2019-06-18 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1559317773720-N2BGV4XX7GJD0O75N1Q3/A+Clothes+Hanger.jpg Blog about planning and executing launches - Why I Return Hangers to the Dry Cleaner Why I Return Hangers to the Dry Cleaner https://www.heardcomms.ca/blog/3-ways-to-create-an-interest-hook-in-your-launch monthly 0.5 2019-06-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1558725544308-W691YQB14YVJ69WV9MOP/Car+on+ledge+as+plane+arrives.jpg Blog about planning and executing launches - Three Ways to Create an Interest Hook Can you see the SUV? It’s there, on the right… https://www.heardcomms.ca/blog/how-to-find-points-that-resonate monthly 0.5 2019-06-26 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1559324960693-QP6D89TUWWJI4SY7DFLH/Magnifying+Glass.jpg Blog about planning and executing launches - How to Find Points that Resonate Finding proof points is almost as time consuming as finding core messages. https://www.heardcomms.ca/blog/being-first monthly 0.5 2019-06-18 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1560189420692-8LPJ6FSTVNQ5HACYVWCZ/First-Fuel-Cell-Customers.jpg Blog about planning and executing launches - Being First A press conference introducing the first family to lease a hydrogen-powered vehicle in Canada. https://www.heardcomms.ca/blog/zig-vs-zag-launching-a-counter-narrative monthly 0.5 2019-10-08 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1560189870930-Z7DFSX2RUZEH1WLO8M5C/Standing+out+with+a+different+message Blog about planning and executing launches - Zig vs. Zag: Using Hydrogen as a Counter Narrative Taking advantage of being different. https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1561128770343-G2ET4MQM0PUHI907OQ3C/Hydrogen+Fuel+Cell+Vehicle+in+Markham+Ontario.jpg Blog about planning and executing launches - Zig vs. Zag: Using Hydrogen as a Counter Narrative When I had the chance to test drive this hydrogen-powered vehicle in Markham, Ontario, I didn’t hesitate. https://www.heardcomms.ca/blog/three-resources-to-improve-your-next-speech monthly 0.5 2019-07-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1561129837642-J84FITVDSZJNDGFR696A/Sandwich Blog about planning and executing launches - Three Resources to Improve Your Next Speech This resembled my approach to writing speeches for a very long time. https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1561129770929-8IU1S8JO1886AV8DNX4T/Maybe+time+to+practice+your+delivery Blog about planning and executing launches - Three Resources to Improve Your Next Speech https://www.heardcomms.ca/blog/word-choice-matters-articulating-while-managing-expectations monthly 0.5 2019-07-09 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1561136277459-4GCYKO3F12FFBDRCDE58/Typewriter Blog about planning and executing launches - Word Choice Matters: Articulate while Managing Expectations Choose letters carefully… https://www.heardcomms.ca/blog/launching-a-service-or-concept-instead-of-a-product monthly 0.5 2019-07-30 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1562349472884-QAX4TGRIC38YKNIRIQSR/image-asset.jpeg Blog about planning and executing launches - Launching a Service Instead of a Product https://www.heardcomms.ca/blog/that-time-i-made-a-mistake monthly 0.5 2019-07-16 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1562348522503-28NR5F98RY6PSVY37WMZ/Made+a+Mess Blog about planning and executing launches - That Time I Made a Mistake https://www.heardcomms.ca/blog/improve-your-social-media-storytelling monthly 0.5 2019-07-23 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1562950748747-LLJXEANOSPTCO4V73GUM/Tug-of-war Blog about planning and executing launches - Improve Your Social Media Storytelling Who should control Social Media? Marketing or PR departments? https://www.heardcomms.ca/blog/the-problem-with-sponsorship-requests monthly 0.5 2019-08-13 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1565712402107-KE83A7ITF0OIMB33U3TR/Proposal.jpg Blog about planning and executing launches - The Problem with (most) Sponsorship Requests Take some time to get to know the company to whom you’re about to submit that sponsorship request. https://www.heardcomms.ca/blog/mwnz8643pf8d99okr3w54sxvh5wmaa monthly 0.5 2019-08-21 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1566399350010-H4IGBJJA48TVKFV6LGI0/Fathers+Day.jpg Blog about planning and executing launches - What my son taught me about launch communications Dug into the archives for this one… https://www.heardcomms.ca/blog/when-the-cosmos-conspires-against-you monthly 0.5 2019-09-10 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1567518320133-6IP8X4CKN4OH5D330WVQ/Snow+Storm+During+Launch.jpg Blog about planning and executing launches - Betting Against the Weather https://www.heardcomms.ca/blog/customer-service-wins monthly 0.5 2019-08-27 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1565974768603-A9H5LCX99TEAZKEVAR6S/ASUS+Laptop Blog about planning and executing launches - Customer Service for the Win (Sort Of) https://www.heardcomms.ca/blog/standing-on-the-wrong-soapbox monthly 0.5 2019-09-10 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1565978842542-NX8HMXAYCO308F5RCGH4/Soap+choices.jpg Blog about planning and executing launches - Standing on the Wrong Soapbox? https://www.heardcomms.ca/blog/how-i-get-unstuck-in-the-creative-process monthly 0.5 2019-09-17 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1566845013356-QRGCAF0GCPEMV8A0F6O6/Kettlebell.jpg Blog about planning and executing launches - How Do You Get Unstuck in the Creative Process? My sure-fire catalyst to induce creative thinking. https://www.heardcomms.ca/blog/your-charitable-donation-is-no-longer-csr monthly 0.5 2020-03-10 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1567191693475-9DXUXRT2TIF2CMS14ZC1/Corporate+Social+Responsibility Blog about planning and executing launches - Part 1: Why Your Charitable Donation is No Longer CSR Modern CSR means going beyond the surface. https://www.heardcomms.ca/blog/the-benefit-of-internet-comment-boards monthly 0.5 2019-09-24 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1568043595149-JDFM8Y74QTIEIHTZJBVA/Internet+Comment+Boards.jpg Blog about planning and executing launches - The Benefit of Internet Comment Boards for Communications “I respectfully disagree with that comment you recently posted to the Internet.” https://www.heardcomms.ca/blog/why-are-you-working-with-influencers monthly 0.5 2019-10-01 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1568389120062-6SFDVM9FGJWN7OXML2U1/Influencer+relations Blog about planning and executing launches - Why Are You Working with Influencers? Now I want to buy a bridge… https://www.heardcomms.ca/blog/what-the-auto-industry-is-grappling-with-pt-1-driverless-cars monthly 0.5 2019-10-15 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1569615920884-IV1QHJVE91I7FE3HRQU5/Steering+Wheel.jpg Blog about planning and executing launches - What the Auto Industry is Grappling with (Pt. 1): Driverless Cars Steering wheels could become a thing of the past. https://www.heardcomms.ca/blog/what-the-auto-industry-is-grappling-with-pt-2-electric-vehicles monthly 0.5 2019-10-30 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1570470665828-7TQ72YTSRNCATJ9Z1YE9/Voltage+Meter Blog about planning and executing launches - What the Auto Industry is Grappling with (Pt. 2): Electric Vehicles https://www.heardcomms.ca/blog/what-the-auto-industry-is-grappling-with-pt-3-customer-experience monthly 0.5 2019-10-30 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1571412767877-KHGI0XNNFUPCMZMG9E75/Disruption Blog about planning and executing launches - What the Auto Industry is Grappling with (Pt. 3): Customer Experience https://www.heardcomms.ca/blog/find-someone-to-also-stare-at-your-navel monthly 0.5 2019-11-11 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1572986740106-FN72AQWJ8J40K0N55LCQ/FindTheDot.jpg Blog about planning and executing launches - Asking Someone to Also Stare at Your Navel Everyone, please look at the dot… https://www.heardcomms.ca/blog/wait-where-is-my-loot-bag monthly 0.5 2019-11-12 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1573586608021-JNJ633XF9MLXIBPO8OXB/Where+Your+Conference+Loot+Bags+Go.jpg Blog about planning and executing launches - Wait... Where is My Loot Bag? Get something for free? How often do you look for the nearest garbage bin? https://www.heardcomms.ca/blog/answering-ambiguously-when-is-the-best-time-to-buy-a-car monthly 0.5 2019-12-11 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1575656734825-ORDHPZQ8ANCDM0G6HOF1/ben-wicks-kvzV9gHv1ic-unsplash.jpg Blog about planning and executing launches - Answering Ambiguously: When is the Best Time to Buy a Car? A question of timing… https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1575656330933-60HF8BB2H4ZMSI84NZRJ/Canadian+2018+New+Vehicle+Sales+Volumes.png Blog about planning and executing launches - Answering Ambiguously: When is the Best Time to Buy a Car? Source: Statistics Canada https://www.heardcomms.ca/blog/creating-a-fun-day monthly 0.5 2020-01-07 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1578416246621-Z668YDZ4T71R197K6V31/sam-jotham-sutharson-3lq8YrKMKP8-unsplash.jpg Blog about planning and executing launches - Creating a Fun Day We’re not saving lives, we’re talking about cars all day… https://www.heardcomms.ca/blog/unintentionally-losing-19-pounds-in-three-days monthly 0.5 2020-01-14 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1578669579091-SWOR4UI1ZXD011YM8HR1/Scale Blog about planning and executing launches - Unintentionally Losing 19 Pounds in Three Days https://www.heardcomms.ca/blog/my-first-on-camera-interview monthly 0.5 2020-01-21 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1579618046381-6YC5D8YGTNMWN3E2H7YD/Nervous+in+an+interview Blog about planning and executing launches - My First On Camera Interview Who else felt nervous going on camera for an interview the first time? https://www.heardcomms.ca/blog/the-red-thread monthly 0.5 2020-02-14 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1580223160527-VKTGPTT7FRXV3ZLZZ4A5/jennifer-hartnett-henderson-x9CZjMO_tqE-unsplash.jpg Blog about planning and executing launches - The Red Thread Tie everything together… https://www.heardcomms.ca/blog/a-race-to-the-bottom-150-to-write-a-25-page-report monthly 0.5 2020-02-18 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1582035230197-1DQ18RQZJ9ZSL7IZXF61/image-asset.jpeg Blog about planning and executing launches - A Race to the Bottom: $150 to Write a 25-page Report https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1582035493043-ROQI55E5TKFA0J7XRK5H/Screenshot%2B2020-02-17%2Bat%2B15.51.02%2B-%2BDisplay%2B2%2B-%2BEdited.jpg Blog about planning and executing launches - A Race to the Bottom: $150 to Write a 25-page Report https://www.heardcomms.ca/blog/the-rfp-a-double-edged-sword monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1583245929588-N19GT4Z4MFLHRKMS9XF1/charles-deluvio-AT5vuPoi8vc-unsplash.jpg Blog about planning and executing launches - The RFP: A Double-Edged Sword https://www.heardcomms.ca/blog/some-covid-19-resources-ive-shared monthly 0.5 2020-05-18 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1589814443803-G7Z75YICQDNYJKY5RFGF/Following+Advice.jpg Blog about planning and executing launches - Some COVID-19 Resources I've Shared There’s a lot of people publishing advice right now. Here’s some I have read that I think are worth your time. https://www.heardcomms.ca/blog/category/Product+Launches monthly 0.5 https://www.heardcomms.ca/blog/category/Brand+Launches monthly 0.5 https://www.heardcomms.ca/blog/category/General monthly 0.5 https://www.heardcomms.ca/blog/tag/proof+points monthly 0.5 https://www.heardcomms.ca/blog/tag/Objective+Setting monthly 0.5 https://www.heardcomms.ca/blog/tag/storytelling monthly 0.5 https://www.heardcomms.ca/blog/tag/Customer+Service monthly 0.5 https://www.heardcomms.ca/blog/tag/Mistakes monthly 0.5 https://www.heardcomms.ca/blog/tag/differentiation monthly 0.5 https://www.heardcomms.ca/blog/tag/budget+cuts monthly 0.5 https://www.heardcomms.ca/blog/tag/Influencer+Relations monthly 0.5 https://www.heardcomms.ca/blog/tag/sponsorship monthly 0.5 https://www.heardcomms.ca/blog/tag/Create+a+hook monthly 0.5 https://www.heardcomms.ca/blog/tag/corporate+social+responsibility monthly 0.5 https://www.heardcomms.ca/blog/tag/cost+saving monthly 0.5 https://www.heardcomms.ca/blog/tag/amplifying monthly 0.5 https://www.heardcomms.ca/blog/tag/COVID-19 monthly 0.5 https://www.heardcomms.ca/blog/tag/communications monthly 0.5 https://www.heardcomms.ca/blog/tag/Events monthly 0.5 https://www.heardcomms.ca/blog/tag/Contest monthly 0.5 https://www.heardcomms.ca/blog/tag/creativity monthly 0.5 https://www.heardcomms.ca/blog/tag/social+media monthly 0.5 https://www.heardcomms.ca/blog/tag/tailoring+requests monthly 0.5 https://www.heardcomms.ca/blog/tag/brand+building monthly 0.5 https://www.heardcomms.ca/blog/tag/media+relations monthly 0.5 https://www.heardcomms.ca/blog/tag/Speeches monthly 0.5 https://www.heardcomms.ca/blog/tag/new+company monthly 0.5 https://www.heardcomms.ca/blog/tag/words monthly 0.5 https://www.heardcomms.ca/blog/tag/Product+launches monthly 0.5 https://www.heardcomms.ca/blog/tag/core+messages monthly 0.5 https://www.heardcomms.ca/blog/tag/tips+and+tricks monthly 0.5 https://www.heardcomms.ca/blog/tag/strategic+planning monthly 0.5 https://www.heardcomms.ca/blog/tag/RFPs monthly 0.5 https://www.heardcomms.ca/blog/tag/Launch+communications monthly 0.5 https://www.heardcomms.ca/blog/tag/Coronavirus monthly 0.5 https://www.heardcomms.ca/blog/tag/copywriting monthly 0.5 https://www.heardcomms.ca/blog/tag/charitable+donations monthly 0.5 https://www.heardcomms.ca/blog/tag/Counter+narrative monthly 0.5 https://www.heardcomms.ca/blog/tag/Planning monthly 0.5 https://www.heardcomms.ca/blog/tag/automotive monthly 0.5 https://www.heardcomms.ca/blog/tag/sustain monthly 0.5 https://www.heardcomms.ca/letters-to-no-one daily 0.75 2020-03-13 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1583020032299-8S4XCLHIBQG9LW2BI5DK/20170920_181920.jpg Letters to No One https://www.heardcomms.ca/letters-to-no-one/holiday-feast monthly 0.5 2020-03-13 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1583075446758-VY79RIAH8LW7R3KV241T/image-asset.jpeg Letters to No One - Holiday Feast https://www.heardcomms.ca/letters-to-no-one/occasionally-marginally-useful monthly 0.5 2020-03-17 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1583076290585-IGQGSN2YGVPLHLV0T767/image-asset.jpeg Letters to No One - Occasionally Marginally Useful https://www.heardcomms.ca/letters-to-no-one/deer-editor monthly 0.5 2020-03-17 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1584114603189-VHN7IJXK3FC7PRUN2C2G/image-asset.jpeg Letters to No One - An Overzealous Editor? https://www.heardcomms.ca/letters-to-no-one/category/Not+Serious monthly 0.5 https://www.heardcomms.ca/letters-to-no-one/tag/Holiday+Marching+Orders monthly 0.5 https://www.heardcomms.ca/letters-to-no-one/tag/Editorial+Oversight monthly 0.5 https://www.heardcomms.ca/letters-to-no-one/tag/A+reference+letter...+sort+of monthly 0.5 https://www.heardcomms.ca/covid19 daily 0.75 2020-05-11 https://www.heardcomms.ca/covid19/day-1-raspberries-on-the-window monthly 0.5 2020-04-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1584467061858-WY2PBZ7LAM8NBIKXCP0C/Toilet+Paper.jpg COVID-19 Log - March 16 - Day 1 - Raspberries on the Window Toilet paper anyone? https://www.heardcomms.ca/covid19/day-2-tooth-fairies-and-fire-hydrants monthly 0.5 2020-04-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1584467467374-03Q9V1K8PVUTFF732ZCS/00100lrPORTRAIT_00100_BURST20200220125520834_COVER.jpg COVID-19 Log - March 17 - Day 2 - Tooth Fairies and Fire Hydrants Coffee helps. Coffee always helps. https://www.heardcomms.ca/covid19/day-3- monthly 0.5 2020-04-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1584622498468-XPIGFERFMQS4YMPPELTT/IMG_20200318_140656.jpg COVID-19 Log - March 18 - Day 3 - Curious Dog https://www.heardcomms.ca/covid19/day-5-do-you-like-pina-coladas monthly 0.5 2020-04-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1584792253063-CRL37IJUF7JFSV8HOASV/IMG_20200320_133546.jpg COVID-19 Log - March 21 - Day 6 - Do You Like Pina Coladas? https://www.heardcomms.ca/covid19/day-7-engage-airplane-mode monthly 0.5 2020-04-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1584969900438-3IUVZKXMOCXSM4PCNR1W/IMG_20200322_171755.jpg COVID-19 Log - March 22 - Day 7 - Engage Airplane Mode! https://www.heardcomms.ca/covid19/day-8-what-time-is-it monthly 0.5 2020-04-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1585074594279-DI9AQOPKB8GT9U5XM8Z8/IMG_20200323_103234.jpg COVID-19 Log - March 23 - Day 8 - What Time Is It? https://www.heardcomms.ca/covid19/day-9-scavenger-hunt-fail monthly 0.5 2020-04-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1585075494588-15OA1CACKGIGCR7ZNLEO/IMG_20200323_162922.jpg COVID-19 Log - March 24 - Day 9 - Scavenger Hunt Fail So. Much. LEGO. (Note: Not actually a LEGO product. A Pokemon project was the priority.) https://www.heardcomms.ca/covid19/day-13-ten-y-ten-unicorns monthly 0.5 2020-04-04 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1585593984503-2A6S89RTFBFYZDJC225Y/IMG_20200326_143233.jpg COVID-19 Log - March 29 - Day 14 - Ten-y-ten Unicorns https://www.heardcomms.ca/covid19/day-26- monthly 0.5 2020-04-13 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1586026435935-EVFYFLNON0F3G39C04UA/IMG_20200403_112058_01.jpg COVID-19 Log - April 4 - Day 20 - How We've Occupied/Fed Our Kids So tempted… https://www.heardcomms.ca/covid19/april-5-day-21-anxiety-and-cookies monthly 0.5 2020-04-06 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1586119175280-K3KAJL5UQOLXQED3V467/00100lrPORTRAIT_00100_BURST20200331122440443_COVER.jpg COVID-19 Log - April 5 - Day 21 - Anxiety and Cookies https://www.heardcomms.ca/covid19/april-13-day-29-glitter-and-eggs monthly 0.5 2020-04-14 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1586811139000-HOAFO9HJHU7A7R2J3AVG/Easter+Bunny.jpg COVID-19 Log - April 13 - Day 29 - Chocolate Overload Mixing chocolate, children, and self-isolation is a dangerous combination. https://www.heardcomms.ca/covid19/april-22-day-38-the-exes-of-auntie-lennox monthly 0.5 2020-04-22 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1587565687294-6J4XM8KOP9YPGWRCS3G4/Doubletree_Cookies.jpg COVID-19 Log - April 22 - Day 38 - The Exes of Auntie Lennox The Doubletree hotel chain published their cookie recipe - which is an incredibly smart PR move on their part - and I feel victim to its calling. https://www.heardcomms.ca/covid19/april-28-day-44-beer-and-tiaras monthly 0.5 2020-04-28 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1588088789313-U7H809S2XQFMINDQRRPH/IMG_20200424_142411.jpg COVID-19 Log - April 27 - Day 43 - Beer and tiaras Someone’s first pedal bike ride… https://www.heardcomms.ca/covid19/may-11-day-56-blood-or-hot-sauce monthly 0.5 2020-05-11 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1589208894975-NHD011SIQ4JCOQVT9JEO/IMG_20200511_103352.jpg COVID-19 Log - May 11 - Day 56 - Blood or Hot Sauce Homemade flowers for Mother’s Day. https://www.heardcomms.ca/covid19/tag/COVID-19 monthly 0.5 https://www.heardcomms.ca/covid19/tag/Canada monthly 0.5 https://www.heardcomms.ca/covid19/tag/Coronavirus monthly 0.5 https://www.heardcomms.ca/covid19/tag/Ontario monthly 0.5 https://www.heardcomms.ca/covid19/tag/Toronto monthly 0.5 https://www.heardcomms.ca/home daily 1.0 2020-02-23 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1582489488048-03D4C7R7P1S63W4TIL7L/Chad%2BHeard.jpg Heard Communications https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1554819914215-2A3IKC3ZAO0EE2Y9PZNQ/image-asset.jpeg Heard Communications https://www.heardcomms.ca/contact daily 0.75 2019-05-17 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1554496949935-JPFIPFW7C54ZGR3MC3AT/image-asset.jpeg Contact information for your launch amplification consultant https://www.heardcomms.ca/keys-to-a-great-launch daily 0.75 2020-02-25 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1582640067312-1F22TE1G6VSWY7IV9LJA/markus-spiske-KU3lOAiP-tQ-unsplash.jpg Public Relations Plan Template https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1554916997655-HXQ7B0Y961GRR2T0PR1G/image-asset.jpeg Public Relations Plan Template https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1554917651684-AGK2PZON49ZPRMUWNW0U/image-asset.jpeg Public Relations Plan Template https://www.heardcomms.ca/services daily 0.75 2019-06-25 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1557187225105-BPGK4V5AXHFPGHZI4JSO/image-asset.jpeg Services for clients https://www.heardcomms.ca/blog-summary daily 0.75 2020-03-13 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1560864985529-AN4PXC60TBC3QM76KMPG/image-asset.jpeg Blog about planning and executing launches https://www.heardcomms.ca/keys-to-a-great-launch-1 daily 0.75 2020-02-25 https://www.heardcomms.ca/letterstonoone daily 0.75 2020-03-01 https://images.squarespace-cdn.com/content/v1/5ca7b9b4d7819e0a5e8f9f31/1583088558941-Z4D6I9TYRIUJPU1TKMS1/20170920_181920.jpg Letters to No One